Revlon is a global trendsetter in creating stylish solutions for hair, makeup and nail care around the world. Their hair colour products can be used for bleaching, highlighting, covering grey hair with permanent hair colour shades or touching up roots to maintain hair dye for longer.
“There’s a shift toward a softer, more natural aesthetic,” says celebrity colorist Rita Hazan of the Rita Hazan Salon in New York City. “We saw so many celebrities doing neon or fashion-trend hair colors this past year that people are now craving something a little more grounded.” (Victoria Kirby, "5 Hottest Hair Color Trends to Try in 2019")
Revlon Color Effects Platinum™ has a powerful agent called hydrogen peroxide that has to be used with precision to help cut down the hairs natural colour. Cutting down is a Pakistani hair salon term used to describe the bleaching treatment to prepare the hair for permanent hair colour. Hair colourists in Pakistan will use the alkalinity of the bleach to oxidise the hair in order for it to pick up the permanent colour dye.
Hair Highlights & Other Effects
There are two highlighting hair kits available by Revlon called Color Effects Frost & Glow™ Highlights and Revlon Color Effects Ombré™. The official Revlon website instructs users who have medium browns and black hair to use the permanent ombré hair especially if you have never used permanent hair dye to all of your hair. Sectioning the hair and using a precise brush makes it easy to create highlights or lowlights in your hair. This process is very adaptive to the user's individual preferences and colour choices and as it takes longer than permanent hair colouring allows precise colouring.
The Keratin Moisture Complex™ that moisturises and strengthens the hair post color application. The ombré-enhancing shampoo and conditioner have Revlon's ShadeSmart Technology™ that targets only the bleached hair to better pick up the permanent color. To ensure long-lasting hair health the conditioner has sunflower seed oil leaving hair soft and shiny.
Root Touch Up
Root Touch Up is an important part of dying hair, as they help keep the hair looking fresh and salon ready for weeks. Revlon offers a Root Erase Permanent Root Touch Up kit that is ideal for covering any roots regrowing and stray grey hair in five minutes. It has 13 colour shades that can match your hair dye and even out hair roots to the entire length of the hair.
Permanent Hair Color:
Revlon has a total of 41 shades of hair colour in their collection. They use the latest hair science to perfect results for all hair types. The Revlon 3D Color Gel Technology™ has been developed my hair experts to deliver a multiple color tone range to help keep hair colour looking natural for longer. There is a special protection agent that helps defend hair from any UV damage from harsh sunlight. It is essential that hair dye products be Ammonia-free and all of Revlon's permanent hair colour range ensures that no ammonia damage occurs. They also have hair growth enhancing agents such as keratin added to the main formula that helps rejuvenate hair. The permanent hair dye products are ColorSilk Beautiful Color™ that have popular tones such as Light Ash Brown or the Medium Golden Chestnut Brown. The ColorSilk Moisture-Rich Hair Color has 10 shades with silk proteins that boost the texture of the hair making it healthier as you apply the dye, popular colours in this series are Medium Chestnut Brown and Light Auburn.
Another ColorSilk series is called Buttercream™ has 24 colour shades that have natural agents such as mango, shea, and coconut butter to create an infused hair dye that adds natural shine and softness to hair. Popular shade in this range is the Ultra Light Sun Blonde that ensures full coverage of grey hair. Revlon provides hair nourishing masks to help take care of hair colour, their hair mask has argan, avocado, sunflower, and olive oil recommended to be used after 2 weeks of dying the hair.
ColorSilk Luminista™ has 14 shades, hair experts have designed it to treat brassiness of fading hair dye, with its mango butter nourishing formula it can lock in hair colour for longer. Dark Chocolate Brown and Soft Black shades will deliver 100% grey hair coverage.
How to Apply
Users will need an empty bowl and brush applicator to mix in the Coloursilk Cream Colour & Developer, the ammonia-free Colorant must also be added to the mixture. Please remember to wear gloves and read the guidelines carefully. Mix the products for 1.5 minute and section out your hair into different areas. Apply the mixture to each part equally and carefully to avoid contact with the skin. Recommended to keep the dye on for 30 minutes and use the AfterColor Conditioner provided in the box for washing out the product.
48 Hour Allergy Test
Users can visit the https://www.becoloursafe.com/ website for complete guidelines on conducting an allergy reaction test before using any hair colouring products.
Revlon's Colorsilk and Colorsilk Luminista are certified halal permanent color series that are dedicating to ensuring Muslim men and women can use their dyes regularly while observing their religious duties.
The hair colour fashion forecast suggests that Buttery Blonde, Rich Auburn Red, Sultry Chestnut, Lush Honey Brown and Ravishingly Raven are going to be the desired colour trends of the year. For users looking for a natural shade selection to cover grey hair, dark tones recommended are espresso or dark chocolate shades.