The wide roster of brands housed by Rangoli Lawn includes Charizma and Daman that are well known for their fast fashion collections and popular among fresh graduates of Pakistan. The Rangoli selection includes a wide variety of digitally printed designs in two and three-piece suiting.
The casual wear has lawn and cotton variety that is breathable and comfortable to wear in the high summer weather of Pakistan. The designs are fully printed with motifs spreading across the entire front and back of the shirt paired with a matching dupatta. The majority of the designs are inspired by block printing and embroidery techniques that are celebrated as part of Pakistani ethnic culture. The embellished borders have printed Paisley, floral and nature-inspired motifs that decorate the daman of the shirt and the sleeves. The funky and colourful variety is ideal for younger women who want to have block print motifs evenly spread on the shirt in both large and small repeated patterns that feel handcrafted. These simple designs are easy to wear to the office and university as they are subtle and neutral as compared to fashion designer lawn.
Attention To Detail Aesthetic
There is a traditional style of embellishment on the neckline, sleeves and daman border using printed embroidery patterns of cross stitch and silk thread. The collections under Riaz Arts and Signature Series have floral and botanical-inspired designs that feel ultra-feminine and dainty. The colours of Anam Printed Lawn are dark with highly pigmented colour designs inspired by heritage textile dyes. It is affordable and budget-friendly with interesting three-piece suits that have the same format as the designer lawn four times its price. They use printed motifs that look closer to traditional hand-woven embroidery making them look festive and ethnic. Diamond Classic Lawn is lightweight and fresh with rose prints in multi colour compositions. The pastel base colour has traditional block printing inspired prints. Available in softer tones of pink and bright reds that are ideal for festive occasions.
Khoobsurat lawn along with Embroidered Classic, Silkoria By Salitex and Amna Sohail has a variety of fabrics from Jacquard, Banarsi, Cotton sateen. There is high-end Zainab Chottani Luxury Designer Lawn available for more festive occasions such as Eid and formal dinners. The RangReza Banarsi Lawn can be worn to summer weddings festivities and has a mid-range price point.