Introduction to Haier
Haier is a Chinese multinational company that designs, develops, manufactures and supplies home appliances and other electronic devices worldwide. Their products include air conditioners, mobile phones, computers, microwave ovens, washing machines, refrigerators, and televisions. The extensive variety of designs and technology features at an affordable price make Haier refrigerator a popular choice in Pakistan.
The commonly seen design in Pakistan is the Top-Freezer Direct Cooling, that has a larger fresh food section at the bottom and a smaller freezer compartment on the top. There is a fast cooling system due to the 5-side evaporator design, now a bottle of 1.5L water can be made into ice in 2.5 hours. The large condenser can provide rapid and uniform cooling efficiency for fruits and vegetable that along with the adjustable shelves provide flexible storage facilities.
Design & Functionality
Haier refrigerator designs are tailored to improve home kitchen functionality, the French Door design saves kitchen space with its narrow doors, saves power by opening half a door at a time and can seamlessly camouflage into the kitchen decor with customizable counter depth. The Side by Side models are similar to the French Doors, they keep frozen foods on the left and fresh foods on the right side of the refrigerator. They prioritise space efficiency making them well suited for small or narrow kitchen layouts.
It uses a cooling system called Direct Cooling which is considered affordable as it uses cooling pads, unlike the No Frost system that uses an electric coil and fan blower to sustain cooling temperatures. The cooling gel in Direct Cooling keeps the food well frozen for several hours without power. The Turbo Icing can bring down the freezer temperature in just 49 minutes to ensure fast cooling or freezing. Pakistani homes that experience frequent power outages and electricity fluctuations can benefit from this feature.
Thermostat Control Features
The Haier refrigerator comes with a My Zone drawer, that has multifunctioning thermostats that are adjustable according to the users daily needs. By using the LED monitor on the front door users can turn on and off the three cooling modes that are Q-Cool, D–Frost and Chiller.
Easy to Clean
All fridges have a rubber lining outlining the opening doors and the compartment box, these together create an airtight seal that maintains cooling temperatures for long durations. This seal is called the anti-fungal door gasket, it prevents the entry and build-up of fungi and bacteria inside the refrigerator. In the Haier models, this seal is removable making it easier to clean over time. With regular cleaning, the gasket will be free of any micro-organisms virus or bacteria build-up.