Faraz Manan studied economics but found himself working with his mother Memoona Manan's fashion label Rouge in 2003. He has extensive experience in creating breathtaking bridals and formal evening wear couture pieces for both national and international clientele. His luxury prêt, lawn and bridal have a signature style that is his own and the evolution of his fashion aesthetics transcend all traditional ethnic couture available in Pakistan. He is close friends with Kareena Kapoor and has also styled global celebrities like Victoria Beckham. The popularly designer of choice for the Saudi Royal Family, Manan has a strong presence in Pakistan, India and the Middle East.

Awards

He has won the Lux Style Awards for Best Designer for bridal and lawn collections, the Hum Style Awards and Fashion Designer of the Year at Masala Awards.  He participated in the Sparkling Couture exhibition, Dubai celebrating Swarvoski’s 120th anniversary in 2015. The custom-made Swarovski crystal and gold two-piece gown he showcased sold for USD 42,000 at the time. 

Lawn

The regal and royal vision of Faraz Manan is evident in his Luxury Lawn collection, the shirts are long and the embroidery is intricate. These pieces are ideal for weddings and eid functions as knowing that they are affordable couture-inspired clothes that have all the design expertise of Faraz Manan. For those who do not have the budget to afford the internal couture work of Manan, these lawn collections make high fashion accessible for the masses. 

Crescent Lawn of 2015 was the first time Faraz Manan created a summer lawn collection for Pakistan. This was a collaboration between the designer and textile giant Crescent. It was modelled by Bollywood stars Karisma Kapoor and Kareena Kapoor Khan, who has since then been on board as fulltime brand ambassadors and close friends of Mana. 

Design Philosophy

The Faraz Manan clothing is for the contemporary, unconventional and stylish woman who appreciates structured and A-line traditional shirts that have the craftsmanship and bold summer colour palette. Unlike his bridal and formal wear, the colour spectrum of lawn collection is not neutral tea pinks or champagne golds, neither the dusty rose pinks or an oyster beige shades we see on the Manan runway collections. Instead, he wants his lawn collection to be the opposite with highly stylised embroidered fronts that cover the entire front panel with architectural elements that are seen on the daman and borders. 

Manan wants his lawn collection to feel unique and stand out among other traditional 3-piece suits. The fusion of the east and west aesthetic can be seen in the retention to the handworked motifs and formal line and form adopted from the western. The silhouette feels European but the suit remains kameez, pants and dupatta format.